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Sunday, May 22, 2011

KFC's spicy Zinger Burger Vs Mcdonald's McSpicy Chicken Burger



KFC Spicy Zinger Chicken Burger
 













Life can become so complicated on simple things, especially if one has to compare two legends. McDonalds and KFC have both launched their spicy variant of burgers and we checked them out to give our verdict as to which one is better.
Since it was a difficult decision, we compared both the outlets on few metrics with equal weightage for each metric.

The first point goes to KFC. We have never been welcomed

The Chicken quality and filling of crisp lettuce in McDonald burger was much better, hence McDonald scores here. 

I have never been served a burger at McDonald which was prepared over 15min. As far as I know, burgers prepared over 15 minutes ago are discarded and not served to the customer. But the burger that was served to us at KFC, Sec-63, Noida outlet was stale. McDonald is now coming up with MFY (Made For You) stores where the burgers would be delivered fresh and the new technology will ensure its advantage of a QSR (Quick Service Restaurant). At KFC, the outer layer of the chicken was dry and had become chewy. Same happened to the inner chicken patty which wasn’t moist and tender as it is supposed to be. We discussed this with the floor manager, Arvind, who tried to evade our observation but still agreed to change the burger. The next burger came after 5 minutes, and the minute I had a bite, my earlier views were confirmed. Hence McDonald scores here again.
at McDonalds with such a broad welcoming smile as the one we received at KFC. The bun size of KFC spicy Zinger burger (Rs 89) was slightly bigger than the McDonald McSpicy Chicken Burger (Rs 99) while the quality of the buns was almost the same. Hence we decided to give equal point to both.
The heat factor of either of the burgers does not match the levels as shown in their respective advertisements. The KFC burger is served with chili sauce whereas McDonald burger is served with tomato Ketchup, but on their own the heat factor is almost the same, hence no one scores here.
Finally to sum up, McDonald McSpicy Chicken burger wins 4:3 compared to the KFC spicy Zinger Burger. As anticipated, the winning margin is not huge but the for foodies want to taste the best... amongst the rest :)
I would look forward to your views if you happen to compare the two, just like I did.
-          Pawan Soni
Note: The McDonald burger photo is from Google, and KFC burger photo is taken from the mobile phone, hence the difference in picture quality.

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